Tuesday, April 09, 2013

Nickelodeon Germany Acquires Rights To Season 1 Of The New Sci-Fi Action Animated Series "Max Steel"; FremantleMedia Kids & Family And Mattel Showcases Season 2 At MIPTV 2013

The licensing business news website Licensing.biz is reporting the Nick Germany news that, along with Nickelodeon UK, Nickelodeon Germany (also known as Nickelodeon Deutschland) has also picked up the television broadcast rights to the first season of Mattel and FremantleMedia Kids & Family's brand new CGI-animated science fiction–action series "Max Steel", which Nick UK's animation and action channel, Nicktoons UK and Ireland, will start to premiere and show from Saturday 13th April 2013, as part of "April on Nicktoons UK 2013"!

Licensing.biz is also reporting in the same article that, as new markets continue to come on board for series one, FremantleMedia Kids & Family and Mattel have launched and are currently showcasing the second season of the action comedy series, will include 26 30-minute episodes, bringing the total number available to 52, at MIPTV 2013, which is being held in Cannes, France.

Max Steel is an intelligent superhero with a wicked sense of humor. Maxwell McGrath is just an ordinary teen until he starts to generate Turbo Energy, an extraordinary super power that he has trouble controlling. Fortunately, he meets an alien life form named Steel. With Steel's help Max learns to harness his Turbo Energy and use his powers for good. In fact, Max actually works with his mom to save the planet from the forces of evil! Max Steel is one part high school sophomore and one part alien warrior. Once combined, Max and Steel become a wisecracking duo playing off one another's distinctive personality traits and quirks. Their comedic banter is always in good fun with a positive spin:
Max Steel readies for second series

FremantleMedia Kids & Family and Mattel launch new episodes at MIPTV.

As new markets continue to come on board for series one, FremantleMedia Kids & Family and Mattel have been showcasing a second series of Max Steel to global buyers.

The second season of the action comedy series will include 26 30-minute episodes, bringing the total number available to 52.

The first season of Max Steel - which is based on the Mattel franchise - is currently launching around the world. Additional sales have been made to markets including the UK and Germany (both Nickelodeon), Australia (Channel 9), New Zealand (TV4), Canada (Teletoon), Benelux (Disney XD), Singapore (Mediacorps OKTV), Belgium (VMMA), Greece (Star), Israel (Noga) and the Philippines (ABS-CBN).

The total number of broadcasters now stands at 18, reaching audiences in more than 150 territories.

"We're thrilled that buyers around the world are queuing up to take Max Steel to their audiences," said Sander Schwartz, president of FremantleMedia Kids & Family Entertainment.

Tags: fremantle kids, mattel, max steel
Also, from Screen International:
FremantleMedia Kids & Family Entertainment and Mattel have greenlit a second season of animation Max Steel. The 26 x 30-minute series brings the total number of episodes available to 52.

New sales for the first series of the sci-fi action show include deals struck with the UK (Nickelodeon), Germany (Nickelodeon), Australia (Channel 9), New Zealand (TV4), Canada (Teletoon), Benelux (Disney XD), Singapore (Mediacorps OKTV), Belgium (VMMA), Greece (Star), Israel (Noga) and the Philippines (ABS-CBN).

Overall, 18 broadcasters have licensed Max Steel, which is shown in 150 territories worldwide.